gfknewron Market Release Updates — October 2024

Price Filter is now available in gfknewron Market

Available in all pages except Overview and Product Leaderboard

Price filter based on real prices to allow deep-diving into price ranges:

  • In gfknewron Market NEW, the price filter – just as any other price class insight – is based on prices per shop* to really reflect the reality of what’s happening on the ground within a price range. 
  • This means the sales of a product may be reflected in different price classes, as they are allocated to the respective price class based on the transactional price per shop.
    How does the price filter work?
  • It’s accessible via the filter tray on the right for all pages except for Overview and Product Leaderboard.
  •  When entering the lower and upper limit for your price range, only rounded values are allowed – a message in the price filter will tell you to which values you need to round to (depending on the market you selected). Example (s. screenshot on the right): 
    “Enter prices that can be divided by €25.00” means that both for lower and upper limit you can only enter e.g. 25, 50, 75 etc. – other values, e.g. 30, 40 are not allowed.
  • Please note that after hitting the “Apply” button, data may not be able to show for certain markets / channels / slices and a message will ask you to change your filters instead.

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