Forecast

Short-term forecasting provides an objective view for the near future of your markets. Use it to plan stock ordering and allocation decisions, manage inventory and maximize sales.

The forecast provides a 6-month projection from the latest period of GfK Point of Sale (POS) data. It shows sales units and revenue at market level, split by internet and physical store sales (where available). Depending on your subscription the forecast is updated weekly or monthly as new data becomes available, updating itself based on the most recent market trends available..

Want to find out more? Read our Forecast user guide.